About Catchwords

Learn what we are all about

Catchwords are words that work. Now let us make them work for you.

Founded in 2011, Catchwords is a specialist publicity, content creation, media relations and marketing agency, providing a made-to-measure service to blue chip clients locally and internationally. To date, all our business has been garnered through word of mouth - that magic ingredient every marketer dreams of - based solely on our impeccable track record.

As a boutique, female-centric, family-run agency, Catchwords provides a full range of services in public relations, publicity, marketing, communications, audience engagement and reputation management. We are creative thinkers, and dynamic problem-solvers too: we strategise with and for you, monitoring perceptions, assessing risks and proactively intervening to foster your good name.

Our media relations are longstanding and warm, ensuring access to leading journalists and publications. We readily organise publicity fact-finding tours, briefings and events, while providing media releases and press distribution tailored to your needs.

With a team of skilled writers and publicists on our books, Catchwords is energised and engaged, our people always curious and adaptable in the fast-paced world of business. We take quiet pride in our expertise, our exceptional performance record, and, yes, the fact that we have never yet needed to market ourselves.

Latest Catchwords news

MSCI Green Annual Property Index 2025 confirms a decade of outperformance by green-certified offices

After ten years of measurement, South Africa's MSCI Green Annual Property Index shows that green-certified Prime- and A-grade offices have outperformed comparable non-certified offices by a cumulat...

Growthpoint and Threads for iKasi bring warmth and dignity to Tembisa learners for a second year

Growthpoint Properties (JSE:GRT), in collaboration with the non-profit organisation Threads for iKasi Foundation and on behalf of its employees, has donated 50 full winter school uniforms to learne...

Growthpoint Properties achieves record-low pricing on R1.8bn oversubscribed bond issuance

JOHANNESBURG, SOUTH AFRICA, 5 June 2026 — Growthpoint Properties (JSE: GRT), South Africa’s leading primary listed REIT, has successfully issued R1.8bn in senior unsecured bonds in significantly ov...

Reside Awards 2026 Celebrates South Africa’s Residential Property Pioneers

JOHANNESBURG – The pinnacle of excellence in South African residential property was celebrated on 21 May as the Reside Awards 2026 named its winners at a prestigious ceremony held at the Sandton Co...

Jumbo Mall: A community focal point reshaping everyday retail in eMalahleni

Just weeks after opening, Jumbo Mall has quickly become part of everyday life in eMalahleni, with the 37,000sqm retail destination increasingly woven into the routines, social interactions and day-...

Top achievers honoured as Growthpoint GEMS Scholarship Programme marks ten years of investing in the next generation

Growthpoint Properties (JSE: GRT) celebrated the academic achievements of 15 outstanding students at its annual GEMS Top Achiever Awards ceremony, marking a milestone moment for a programme that ha...

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